What are AEO and GEO? How AI is Redefining SearchConfused by the latest buzzwords and acronyms in search marketing? Jellyfish Training Director, Chris Hutty, explores AEO and GEO, and how AI is transforming the way brands appear in search.Chris HuttyDirector, Training
Cool things you can do using BigQuery window functionsGet some great tips for cool things you can do using window functions in BigQuery.Corinne BrookerData Insight Director
6 Easy Ways to Customize your GA4 Report Library - USSupercharge your GA4 reporting by tailoring it to your team’s needs! Analytics Training Director Chanté Matthews-Mohammed reveals her top customisation tips to help you deliver sharper insights and drive smarter, faster decisions with ease.Chanté Matthews-Mohammed Director, Training (Analytics & GMP)
Optimising for Attention with DV360 Custom BiddingExplore how marketers can bridge the gap between ad reach and audience attention with DV360 Custom Bidding.Matthias MorinSenior Director, Training (Digital Marketing & Analytics)
8 Ways to Improve Conversion-Based Smart Bidding for Lower Conversion BusinessesStruggling with limited conversion data in Google Ads? Discover 8 actionable tactics to boost performance for businesses with lower conversions.Chris HuttyDirector, Training
How to Analyze Conversion Rate in Google Analytics 4Google has now made tracking conversion rates easier for marketers. Learn about the recent introduction of ‘key event rate’ directly into GA4 reports, making it simpler to measure campaign success.Matthias MorinSenior Director, Training (Digital Marketing & Analytics)
How to Analyse Conversion Rate in Google Analytics 4Thankfully GA4 has now made tracking conversion rates easier for marketers. Learn about the recent update that brings the key event rate directly into your acquisition reports, making it simpler to measure campaign success.
GA4 User Permissions Explained: How to Access the Features You Need!Analytics Training Director Chanté Matthews-Mohammed examines User Permissions in GA4 and the features different access levels will help you to unlock.Chanté Matthews-Mohammed Director, Training (Analytics & GMP)
Keeping up with SEO: Indispensable Resources for the Savvy Digital MarketerThere’s no doubt that things rarely stand still in the world of SEO. Training Director Chris Hutty reveals his favourite resources for keeping up-to-date in this ever-changing industry.Chris HuttyDirector, Training
How to get a job in SEO: Career tips from industry insidersWe spoke with our experts across the global SEO team at Jellyfish, who revealed their journeys into the industry and top tips on kick-starting a career in SEOJenny ThompsonContent Director
Reporting on dashboard usage with Looker Studio data in GA4Ever wonder who's actually using your Looker Studio dashboards? With only a few steps, you can pull key information from Looker Studio back into GA4 to monitor their internal usage.Molly CrumpDirector, Training (Analytics & GMP)
Why your business needs a killer social media strategy (and how to make it happen)In today's digital world, platforms such as Facebook, Instagram, and TikTok are essential spaces for connecting with your customers. Social media isn't just a "nice to have" it's a must-haveZoe MirandaDirector, Training (Social Media)
Topics vs. Entities: SEO's Dynamic DuoBoost your SEO with Topic & Entity optimization. Learn how this dynamic duo improves search rankings and drives organic trafficChris HuttyDirector, Training
How to list your products for free on Google ShoppingIn this guide, we look at how to list your products for free in Google Shopping results, including how to set and optimise your Google Merchant Centre feed.Chris HuttyDirector, Training
How to track iframes with Google Tag ManagerJellyfish Senior Data & Analytics Director Max Yodgee explores options for iframe tracking in gtmMax YodgeeSenior Data & Analytics Director
